Project type
Primary Demand Campaign
Branding, Brochure, Website, & TV spot
This branding was conducted through Adobe creative suite, Procreate, and Canva
Design and develop a primary demand campaign to promote carrier screening among women from 25-33 years old while informing them of the benefits of carrier screening.
I was able to create a primary demand campaign for a real-world client that features brochures, posters, and animations. This was conducted over 6 months during the fall of my senior year with over 20+ students. I was a part of the creative department within The Novus Group.
Vera Navarro
Dawson Mcall
Paul Hamlin
Initial drafts of the Primary Demand Posters that would inform them about carrier screening
Next project
Gineliz Molina-Oquendo

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